After doing more personal research on materials, fabrics, and various other clothing technologies, I discovered an interesting technology that is being used by Adidas. Below is a summary of the article. Adidas has released a new clothing technology called "ForMotion" that improves comfort and enhances performance by combining several different fabrics with different properties
The progress we made with NYX this week I felt was rather good. I really enjoy working with this particular team - we all seem to get a long and have fun while simultaneously accomplishing our work in a timely fashion. We conducted our second board meeting this past Thursday with all of our board members in attendance. I would first like to say that Casey did a fabulous job
Seniors Market- Our population is aging quickly which is different market that Nyx could look into in the future.http://www.seniorfitness.com/http://www.seniorfitness.net/Seniors fitness is a growing trend because of aging population along with all of the information that we have received around how exercise can improve life expectancy, quality of life and overall health.
Date: October 27, 2011 Time: 9:30-11:00 am Where: EB 2061 Attending: Erik (Advisory Board Member) Jonathan (Advisory Board Member) Barb (Advisory Board Member) Jim (Advisory Board Member) Freddie (Advisory Board Member) Christa (Team Member) Casey (Team Member) Ian (Team Member) Matt (Team Member) Colby (Team Member)Agenda: 1. Blog Tutorial 2. Advisor
Source: Ted Talks: Suzanne Lee: Grow your own clothes Website: http://www.ted.com/talks/lang/eng/suzanne_lee_grow_your_own_clothes.html Suzanne Lee has created a new “fabric” from micro organisms and bacteria. Although it is not a complete recipe and there are issues with the fabric such as unable to be waterproofed, there are many attractive qualities. There is no waste
This week we worked on our key resources and partnerships. It became apparent that there are stages of development throughout NYX’s start-up phase that will need different partners. We decided to take a current and future approach to help us focus on what is important now. This week I will be meeting with Barb to further design and create a minimally working prototype. This
I will be facilitating the meeting next week so this week I am preparing to address the advisors. I will be covering what we have done, where we are going and outlining in what ways we would like the advisors to help the NYX team. This includes a description of the blog, how they are to use the blog and an outline of NYX’s expectations. I am beginning to build the prototype
Working on the development of the Prototype.Freddy from our advisory board has helped us out hugely with this. Whether its from finding a flat seemer to sew our product together or material we will need to use. He has lots of expertise in this area. This will help us out a lot as we put together our final costs of the shi
This week has been much more productive then last. We had our second Advisory meeting, a week later then we were supposed to but we felt like we needed that time to get organized and make greater strides with our prototype. The meeting was very productive, especially to make it more explicit of what we want from them. It was also interesting to see the dynamic of the different
This week has been productive in someways and as Christa mentioned in her most recent posting, very unproductive in other respects. From a research standpoint I've made some very good headway this week. I actually ran into an old friend this weekend (Mark Jones) who in the last two years I discovered has started up a relatively successful clothing company. He actually recommended
One of the features we've talked about adding to our NYX shirts for quite some time now is some form of cooling fabric. However, prior to this particular article I stumbled upon, we were unsure if this particular technology existed and exactly how it worked. According to Uniform Product News (a website that tracks new clothing trends), Columbia Sportswear has created a revolutionary
This week has not been very productive. This is due to many different things. It is mid-term season and at least three of us had a major finance midterm on Wednesday. We have all been a little distracted and not having as much focus on our project as we should have. For our weekly meeting all four of us had either appointments, car troubles or just unexpected things come
Hot Pants- heat inducing compression pants that have the ability to make you lose 2 jean sizes in 2 weeks.http://zaggora.com/Hot pants would be one of Nyx's alternative competitors, as they are a piece of clothing that is promising weight loss. From what I can gather, Hot Pants uses heat inducing compression material in shorts that is supposed to "reduce body fat and visible
Since other group members have been tied down with other classes, I decided to book an appointment with Katija (head athletic therapist Mount Royal). Since I am a Mount Royal Soccer Alumni it was easy to get an appointment, as I personally know Tija. All I wanted to get from this meeting was her view on the idea, and what she though could be improved on etc.From this meeting
Body mapping has been completed! This was the most important part in order to develop a proper prototype. The team has decided that we will only target the core with this prototype in order to hit as many sports as possible. It doesn't matter what sport you play, core is used and very important. From this first prototype, Nyx will be able to expand and target more specific
This week’s focus for our team was around prototype and minimum viable approach development. As mentioned previously, our strategy is to start small and grow as our knowledge and understanding furthers. The first prototype was constructed this week and it is definitely a “ghetto mash-up”. We met with a kinesiology student from University of Calgary (Erin) to help us with this
This week we met with our advisory board. We received a lot of feedback in regards to our prototype. Many of the advisors felt that this will be a make or break for NYX in order to prove the feasibility of our product. Based on this feedback we have decided to focus a little more energy into the prototype design and produce it in stages to get the best results. During our
Source: Ted Talks: Dan Pink on the surprising science of motivationWebsite: http://www.ted.com/talks/dan_pink_on_motivation.html Dan Pink discusses business methods and motivation versus scientific findings on motivation. When compared are they adding up?Several scientific studies on motivation have proven that the higher the incentives the less effective are the results.
Source: Ted Talks: Jae Rhim Lee: My mushroom burial suitWebsite: http://www.ted.com/talks/jae_rhim_lee.html Jae Rhim Lee discusses a solution to burial and environmental issues in regards to cycling toxins from our dead bodies back into the earth. When we die all of the toxins that our bodies hold are decomposed and placed back into the earth to continue their cycle. The solution
After discussing in class about RIM's current situation and their failure to pivot as a company, I stumbled across some recent news regarding Netflix. According to the New York Times, Netflix has decided to separate their through the mail DVD rental service from their online streaming service. Prior to these changes DVD-by-mail was a $2 add-on for some streaming subscribers;
According to BBC news, scientists have been exploring a new technology called Nanotubes. These carbon nanotubes are "straws" made only of atoms of carbon linked together in hexagons. These fibers are dipped in an electrolyte - a fluid containing ions, electrically charged atoms. When a voltage is applied at the ends of the yarns, these ions move into the fibers, causing
Nanotube Power- DC energy is produced by slingshotting electrons through a carbon nanotube. It is a small technology then a normal battery.http://en.wikipedia.org/wiki/Carbon_nanotubehttp://www.nanocyl.com/CNT-Expertise-Centre/Carbon-NanotubesNanotube is an innovation that allows for smaller batteries. This is an amazing innovation for many different things: cellphones, laptops
LifeStraw- For $3, 700 litres of water can be filter to be drinkable. This innovation could change the lives of millions of people.http://www.vestergaard-frandsen.com/lifestrawVestergaard Frandsen is a Disease Control Textiles company that has developed an amazing new innovation that could change the lives of numerous lives. The LifeStraw is a small hand held device that an
Last night I attended my second "Evening With Innovators"; however, instead of having to pitch like last time it was a nice to be there in support of other fellow students and practice my networking skills. I found the event to be highly productive personally and with respect to our project for this semester. At the beginning of the event things were a little awkward but
Recent studies have shown that people who text message and use tablet computers are starting to affect their neck negatively by putting the spine and neck in a forward position.The human head weighs between 10 and 12 pounds and is meant to be directly above the shoulders.This forward movement of the neck and head can have huge negative affects such as: heart and lung difficulties,
We have put together our advisory board! It will consist of Barb (sewing expert), Jim (entrepreneur), Freddy (entrepreneur and clothing expert), Johnathon (IT Guru), and Eric (Marketing expert). This will be a great advisory board, as we have gotten a well rounded group here. I can not wait until our first board meeting and what we can accomplish with this gro
the idea of getting two uses out of a single product is far from revolutionary but a company out of Germany has definitely been able to stretch our thinking of what that can actually mean. Twosquaremeter, a innovative clothing manufacturer that prides itself on its bio-friendly approach to textiles, has recently developed a seaweed/milk sweater. It is said that this sweater
I recently stumbled upon this article while reading up on Canadian Business. It basically pushes the old debate of whether sweat shops being shut down are a good thing or a bad thing. It mentions that while cheap labour in sub par conditions compared to what is acceptable in western society is not a pretty site, especially for a PR campaign, it does however employ many local
On Friday we meet up with a close friend of mine, Erin Hildebrandt. She is a kinesiology student at the University of Calgary along with a trainer for hockey club within Calgary. She has lot of experience with athletes and training. In our meeting we described what our idea was, some issues we had and that we were hoping to build a prototype. The first question she had
In our third week of this course we had the opportunity to meet with our Advisory Board. On our Advisory Board we were able to get a vast array of skills that will come in handy for our venture. The individuals that we will be utilizing the most at this step of our venture, prototyping, are Freddy along with Barb. These individuals will be able to give great insight into
The past week has been rather interesting and productive. Our first advisory board meeting was extremely positive and shed valuable insight on our offering and the direction NYX should move towards. The beginning of our meeting was slightly depressing due to the fact that our advisory board ripped into our idea and its feasibility. However, in hindsight it was a good wake-up
Neurological disorders may never be a problem again. Researchers have successfully implanted an electrode-studded computer into the brain of a rat. The rat previously was unable to move properly because of brain damage, but is now able to because of this computer that has essentially replaced the motor area of the brain by picking up sensory information from the rat's body.
In doing this customer research survey there were about 7 questions, involving both open ended and yes/no questions. The team chose these particular questions, as we felt it would give us the best bases on developing a proper prototype tailored to our direct market. The questions are: 1. How much would you pay? 2. Do you wear base layers already? 3. What sport do you play? 4.
Date: October 6th, 2011 Time: 10:00 - 11:00 am Project: NYX Resistance Present: Erik (Advisory Board Member) Jonathan (Advisory Board Member) Barb (Advisory Board Member) Jim (Advisory Board Member) Freddie (Advisory Board Member) Colby (Team Member) Christa (Team Member) Ian (Team Member) Casey (Team Member) Matt (Team Member) Meeting Agenda: Introduce team members,
During my last hockey game I asked all the players about how they viewed the base layers available for athletes today. These questions consisted of both yes/no as well as free answer questions. In the end the answers that came back were quite interesting: for the average athlete they would be willing to spend 150-200 dollars for a superior base layer with the resistance technology.
During this meeting the group worked together very well deciding on the way we will attack the market place. at first we were only concerned wit the actual athletes but our thoughts later evolved to thinking about the trainers the athletes listen too. From the experience we have in our group dealing with sales to athletes we found that the most effective way to have a product
Nyx has been working at a demand creation plan this week. We have decided to take a different approach with this. It is my expertise so to speak in this area, where we have come up with this plan. I work for a company called drinkme Beverage, and we have had great opportunities as a company to get involved with many professional athletes. From my experience with working with
Customer Acquisition Approach: In the first year, NYX will be taking a slightly different approach to acquiring new customers. Rather than initially targeting our end user (the customer), we will focus on giving out our product to all of the trainers on major league sporting teams (in most cases the trainers are usually the individuals telling the players what to wear). In
Despite coming up with a number of interesting alternatives, we've chosen to stick with our original model for the following reasons: Alternative 1: The main changes made in alternative 1 were to do with the distribution channels and customer segment (all other factors were adapted based on these two variables). Instead of really pushing the product online, in this alternative
The team that Nyx has put together is roughly the same team as last semester. We added a couple new additions that will work well on our team. Matt and Casey with both bring huge assets to the team. Casey with her expertise in sewing will allow Nyx to develop a proper prototype this semester. Matt with his abilities in IT will allow the team to develop a proper website, and
