Date: October 27, 2011
Time: 9:30-11:00 am
Where: EB 2061
Attending:
Erik (Advisory Board Member)
Jonathan (Advisory Board Member)
Barb (Advisory Board Member)
Jim (Advisory Board Member)
Freddie (Advisory Board Member)
Christa (Team Member)
Casey (Team Member)
Ian (Team Member)
Matt (Team Member)
Colby (Team Member)
Agenda:
1. Blog Tutorial
2. Advisor Expectations:
3. What NYX has been up to:
a. Prototype development and strategy
i. Erin’s assistance
ii. Ghetto mash up -> Minimally working -> Concierge
iii. Where we are now
b. Demand Creation Plan:
i. Trainer conferences
4. Parking Lot:
a. Distribution strategy
b. Flat seam sewing machines
c. Will the prototype function?
5. What NYX is up to:
a. Costs
b. Distribution
c. Key Partners and resources
d. Prototype Development
6. Open up to discussion and feedback
7. Conclusion
Action Items:
- Further development of prototype (Casey)
-Determine objectives for the end of the semester (Team)
-Put course outline and research paper under new tap on blog for advisors (Matt and Colby)
-Talk to trainers about demand creation plan (Team)
-Bring in fabric swatches (Casey)
Summary:
Matt delivered a quick explanation on how the advisors could use the blog effectively and efficiently. It was decided that there would be a new tab put onto the blog so the advisors had some additional information that would help them assist us. We then discussed what we expected from the advisors, explaining we wanted their expertise and experience. Jim expressed concern about what was hypothetical and we were actually expected to do. The team expressed that we too were struggling with this, and will try harder to communicate.
We showed the board the first prototype design that was developed with the help of Erin, our U of C kinesiology contact. As well a giving a brief description of our types of prototype (Ghetto mashup and minimally working). We then discussed our demand creation plan and our new development of focusing on trainers of elite athletes.
We discussed the items that we had put into the "parking lot" last meeting. Freddie told us about a flat seam sewing machine that a contact has, but we must have a "solid" working prototype. This will be helpful in the future. We discussed that we will be working on our costs very soon and be able to bring the advisors numbers.
Overall the meeting was good at identifying what is required from all stakeholders.